This video provides a TikTok marketing case study high lighting the benefits of creating a TikTok account with hopes of driving traffic to your YouTube channel. Scott talks about his experience with many of the big social media venues like Facebook and Twitter. The energy with TikTok is off the hook because the Venue is new, and the spirit of fun is strong there.

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Scott posted a question about driving traffic to YouTube from Tick and how there’s an opportunity there at /r/YouTubers on Reddit. The responses were very telling. The majority of the comments were negative about using TikTok as a means to boost your YouTube channel. It seems that TikTok is a fast, short attention span type of Venue. Most users don’t care to leave the app. Assuming that traffic will bleed off from your account and go to your YouTube account is a pipe dream. The percentages are so small that you would have to have millions of followers to benefit from the Venue.

Gary Vee raves about the Venue. I agree with him, it’s fun, and the energy there is impressive, but when it comes to migrating traffic from TikTok to YouTube, TikTok is a big fat DUD!

#TikTokMarketing #YouTubeMarketing #tiktokforbusiness
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